Bob Rochelle joined the Güdel team in 2016 as the Southeast Region’s Account Manager. He earned his Bachelor’s and Master’s Degrees in Engineering from Virginia Tech and his Industrial Automation career spans over 30 years where he has held a variety of engineering, sales and management positions. Bob is a veteran speaker for industry groups, teaches engineering at the University and Community College level and is a freelance author for technical journals. He is a regular contributor to education committees for Industrial Automation Groups, has served on the RIA Board of Directors and is a past Standards Committee Chair for the 3A Sanitary Standards Institute. He enjoys sharing his experiences through speaking engagements like this one.